Startup Resources: Why Modern Technology is Crucial for Efficiency and Collaboration

By Fernando Berrocal

Through the last few years, startup employees have embraced working from anywhere in the world as a replacement for the traditional office. This type of work experience has been evolving since before the pandemic, but COVID-19 has brought virtual collaboration to a new level in the business landscape. Today, a virtual office can be sustained between global coworkers, spanning multiple time zones and continents.  Wherever the appropriate technology is located, seamless workplace collaboration can occur–regardless of specific worldwide hours, distance, or infrastructure. 

Modern Technology

However, many of these startup employees, and their immediate bosses are missing the necessary technologies–hardware and/or software–for maximum startup team productivity.  Believe it or not, this is even true in the United States, especially in rural areas. Businesses need to help expand the technology capabilities of their startup team in this digital age of networked hybrid workspaces, smartphone displays, tablets, laptops, computer monitors, virtual computers, etc. This will enable productive multitasking from everybody involved in the startup, and overall small business cooperation and efficiency. In this blog article, we will discuss some essential factors small business leaders should consider while considering for multifunctional devices to improve communication and support the expansion of their business.

Improved User Experience Design

"Extending functionality" will be essential in helping employees navigate unfamiliar and occasionally difficult environments. Businesses must give top priority to obtaining innovative technology that addresses the needs of their remote workers. That is to assist them to fulfill the specialized expectations of their workforce, whether it be through a central monitor, an expanded screen, or even a 2-in-1 display (a technology many call centers utilize nowadays).

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For instance, modern desktop monitors–with bigger screen “real estate” and single cable management for easy connections–enable small business employees to multitask with comfort and simplicity. To enhance multitasking and device synergy, an enlarged screen can also enable notetaking and quick-launch tools like the calculator. Concerning smartphone connectivity, the technology can connect with popular apps such as WhatsApp or even smartphone mirroring. With full-width conferencing adding a chat window on the second display or a notepad option to take notes during online business meetings, an ultra-widescreen may also enable more engaging collaboration between employees. The ability to provide employees with technology that may be a beneficial part of their complete day in several modes will be the key to small business success as we all navigate this new working environment.

Flexible, Transportable Technology

According to recent business statistics, about 80% of the world's workforce today works without a desk. About the working schedule, they are generally outside of the typical "9 a.m. to 5 p.m." regular office time setting and other conventional workplace conventions. Modern technology continues to play a crucial role in developing business efficiencies and possibilities that revolutionize work environments, particularly those of small businesses, as the next reality continues to take shape in the upcoming years. Good business leaders are always reassessing their technological requirements for a reinvented office environment and how to accommodate the new generations coming in.

Business leaders should concentrate on crucial elements to enable these generations to thrive in these new work environments and marketplaces led by millennials and Gen Z. These generations are increasingly interested in flexibility and work-life balance and prioritize that more than anything. Technology that is easy to use, accessible, and affordable can promote business continuity and help retain young talent for long-term success. According to research, providing teams with mobile, connected, and stylish equipment makes collaboration easier, boosts data processing efficiency, and expands information availability while upholding end users' goal for a better work-life balance. Durable and flexible technology that makes multitasking easier and more effective may significantly improve overall business continuity, especially for small businesses.

To Promote Efficiency and Collaboration in Startups, Choose Modern Technology 

Business Tools for Communication

It is crucial to have the appropriate business technology and unified communication solutions to keep team members properly connected, engaged, and productive. This is very important since startup teams are becoming more scattered. In this changing remote context, video technology is a crucial component of communication. Employees may feel connected and avoid the isolation that comes with working from home thanks to this appealing approach. Businesses need to make sure that their staff members are equipped with the greatest video-conferencing technology available.

Attendees of remote meetings shouldn't be made to feel bad since they can't physically attend events. Additionally, all participants may maintain engagement by using technology that provides high-quality artificial intelligence-assisted visual and audio communication. Finally, they will be a part of the conversations and decision-making through participating and interacting. Furthermore, in today's world of remote work, improved audio technologies are crucial. Collaboration is so much simpler when you have a laptop with the choice of optimal noise-canceling technology. Businesses of all sizes can empower their staff by putting a focus on collaboration and providing mobile, dependable technology to teams. Those will be able to contribute their best ideas to the discussion without being distracted by substandard audio and video.

In conclusion, the multigenerational workforce of today, especially millennials and people from generation z, need flexible and portable gadgets that represent their personalities. They also need the necessary tools to function well in their surroundings. Employees will be effectively able to "work from anywhere" thanks to smarter technology offered through cutting-edge multipurpose gadgets. Current investment in your staff's technology will pay off in the long run for your business.

Ready to bring your startup to the next level? Apply to MassLight’s next batch. MassLight supplies capital and a dedicated tech team. We take equity in return. Have questions? Refer to our FAQ page.

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